Date: May 2026

Last Fall, ComEd’s lead researcher joined the Customer Engagement Interest Group to offer an overview of different market research tools and their role in ensuring successful program outcomes. In this session, the Group returns to the challenge of multifamily building programs with updated market research results from a multifamily EV pilot that experienced challenges. Join us to hear what the researchers learned when they spoke to property managers and end-users, and how these insights may apply to multifamily programs more generally. Plus, the chance to participate in a fun break-out challenge with your colleagues.

Speakers:
Leigh Winterbottom, ICF
Brenda Hunt, Northwest Energy Efficiency Alliance
Ana Villarreal, ComEd
Colleen Hepner, ComEd