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Date: April 2020
While there is consistent news about new technologies affecting the energy industry, we often overlook the associated massive shifts in customer attitudes and expectations that are simultaneously occurring. While we know we need to be more "customer-centric", what does that actually mean, and how do we accomplish that?
In this presentation, discover deep-seated wants, needs, and fears of our customers through insightful (both serious and humorous) videos, followed by an examination of 'Design Thinking', a methodology used by competitive companies such as Airbnb, Amazon, Apple, and IBM to create solutions that our customers actually value. This session shows how DER, DR, and pricing programs can benefit directly from design thinking.
Speaker:
Bill LeBlanc E Source
Note: Recording starts at 22:00.